Cube cooler concept for infinitely flexible merchandising

Wouldn’t it be great if there was a one cooler that could expand or contract to suit small or large store environments? What if it could be daisy-chained electrically and rotated at any angle to make it easy to shop? And what if you could make ambient product shelves that could be interspersed with it for cross-merchandising? This is my attempt to address that goal. Locking rings would allow the modules to connect securely and funnel power between them. Non-powered modules would provide visually integrated shelf space for ambient product. A decorative cabinet base would provide overstock storage. What do you think?