A Well-oiled sales machine

Mobil needed a floor display that would showcase their flagship motor oil.  They wanted it to convey an identity that's as tough, durable, and long lasting as the product itself.  We chose to integrate components molded in a silver finish to match the packaging, ribbed details, diamondplate, and hexagonal bolt heads.  A large interchangeable header graphic area with a sample bottle and a literature pocket on the side completed the look.